One thing I’ve learned in trying to grow my blog audience is that social media is key.
Okay, maybe not the only key, but it’s still a major key in growing any blog (in my opinion.)
Not gonna lie, being a full time student and blogger is hard. Sometimes, I struggle to keep all the plates spinning at once. Social media is a great way to grow any website. So much of my traffic has come from social media, especially Pinterest.
Pinterest is underrated a lot of the time, but it has over 100 MILLION active users. So today I’m sharing with you my own personal tips on how to grow your blog with Pinterest.
Make an attractive icon picture.
So many people decide whether or not they’ll click on something by looking at its icon. Pinterest is a great example of that.
Since your icon photo is what people will see when they’re scrolling through Pinterest, make sure it’s an eye-catching image. I love using Canva to jazz up my photos. There’s some extra “tools” you can pay for, but I use the free version and love it. There’s tons of different fonts, stickers and even free pictures you can add to your images.
Pin other pins!
This is super important! I love following people on Pinterest. Although, I get kind of tired of just seeing their own blog posts being pinned over and over. So, I, myself, try and re-pin 65% my own content and 35% other people’s content. That way people see my stuff and other peoples stuff in their feed. Everybody wins.
Allow pinning on your blog.
This is something that I didn’t do when I first began blogging and wish someone would’ve told me sooner. Not everyone has the Pinterest extension downloaded on their web browser. So if there’s not a widget/”pin it” button on your blog, your post is a lot less likely to get shared. Below is an image of all my share options; this is at the bottom every post on my blog.
Social media can be hard to keep up with. Pinterest used to be on the back burner when it came to my social media usage. But, when I discovered Tailwind.com I fell back in love with the world of pinning! With Tailwind you can schedule pins to go up at a certain time or within a set interval. You can pin one pin to multiple boards at once and schedule as many pins as you want. After I started using this website my blog traffic DOUBLED. Of course, this won’t happen for everyone, but many of my blogger friends have shared this experience as well.
Give every pin a description.
Make sure that your pin has a description. If your pin’s description is blank it will get low traffic drawn to it. Because, nobody can find it! Here’s a pin for my Okie Salad. See how I used hash tags/key words that were relevant to my post? When I initially uploaded this pin it had no description. Since adding one it’s gotten many more likes and re-pins.
Customize your account
This part is super easy! You’d be amazed by how adding a profile picture, a short bio, and a link back to your blog will attract more followers. It gives people a sense of who they’re following; as opposed to “user1234” without out an icon picture. That way your followers will get to know you a little better 🙂
Title & organize your boards
This step is optional. Personally, I find accounts with organization a little more attractive. My top 3 boards that I pin to most often are on top. Also, I think they’re the prettiest on my account. I title all my boards, spell check them, categorize them, and give each on a small description. FYI: You can change the main cover photo on a board to anything you’ve pinned on that board. So the front page of your account is very customizable and can have its own originality.
I hope you guys enjoyed this post! I’m am by no means a social media expert, but I love sharing any tips or tricks that might help others. If y’all have any questions feel free to ask me below – I’d love to help. Hope you all have a great day ❤
Share your personal experience with Pinterest. Did it help grow your audience?
What’s your favorite social media platform?